Advertising & Partnerships
Reach people actively researching
where to live, work, or move
CountryTaxCalc is a free international tax calculator used by expats, digital nomads, and professionals comparing tax obligations across 111+ countries. Our visitors are in research mode — high intent, high value.
No minimum term · Verified traffic data · Live within 3–5 business days
Who visits CountryTaxCalc
Our audience is self-selecting — they arrive with a specific financial question. That makes them unusually receptive to relevant products and services.
Expats & relocating professionals
People who have moved or are planning to move abroad. Actively comparing tax obligations before making financial decisions.
Digital nomads & remote workers
Location-independent workers researching tax residency, territorial tax countries, and the financial implications of their lifestyle.
HR & global payroll teams
HR professionals and finance teams calculating employer tax costs when hiring or relocating employees internationally.
FIRE community & investors
People pursuing financial independence who are optimising their tax position, comparing low-tax jurisdictions, and planning international moves.
52% US · 8% UK · 5% Singapore · 4% Canada · 31% rest of world — Google Analytics 4, rolling 30-day average as of May 2026.
If you're looking to advertise on a finance website, sponsor a tax or expat content site, or place your brand in front of an international relocation audience — get in touch. We share full GA4 data before any commitment.
Placement packages
Each package gives your brand an editorial featured placement on the relevant pages — your logo, your headline, your CTA. Positioned above the affiliate section. All placements are clearly labelled as sponsored.
Site-Wide
All ~1,500 pages
~$26 effective CPM
- Every calculator, comparison, and guide page
- Full 36,000+ monthly pageview reach
- 1 sponsor per category — exclusivity available
Available now
Enquire about this package →USA Tax Content
50 state calculators + US guides
~$58 effective CPM
- All US state calculator pages
- US-focused guide pages
- 1 sponsor per category — exclusivity available
Available now
Enquire about this package →Comparisons
526+ country comparison pages
~$42 effective CPM
- All country-vs-country comparison pages
- High-intent research audience
- Ideal for international transfer services
Available now
Enquire about this package →Homepage
Main calculator page
$108 effective CPM
- Placement on the main calculator page
- Top of funnel — broad international audience
- Maximum brand visibility per page
Available now
Enquire about this package →International Bundle
Single country calculator + guide
$167 effective CPM
- One country's calculator + associated guides
- Good entry point for country-specific services
- Multiple countries available — ask for traffic data
Available now
Enquire about this package →Effective CPM $26–$167 for a verified high-intent financial audience — competitive with LinkedIn and financial display networks. All prices in USD. EUR/GBP equivalents on request. Category exclusivity +25%.
All packages month-to-month · cancel with 7 days’ notice · no minimum term
Example ROI calculation
An expat health insurance brand on the USA package ($450/month, ~7,700 views) at 0.5% CTR = ~39 clicks/month. If 1 in 10 converts at a $200 LTV, the placement pays for itself with 2.3 conversions/month.
Not a fit for: consumer brands targeting US-domestic audiences only · performance-only budgets requiring CPC/CPA guarantees · crypto, gambling, or unregulated financial products.
What your placement looks like
Your brand gets an exclusive editorial feature on the relevant calculator pages — your headline, your copy, your CTA. Above the affiliate section. Here's the concept:
Design concept of a Featured Sponsor placement on a calculator page. Live placements are built with your assets and copy — format agreed at booking.
Audience-aligned brand categories we work with:
What we need from you
Getting a placement live is straightforward. Once we've agreed on a package, send us:
- 1 Your logo — SVG or PNG, minimum 200px wide, on a transparent or white background
- 2 A short description — one sentence, max 120 characters, describing what you offer
- 3 Your target URL — the page you want visitors to land on (with UTM parameters if you track them)
- 4 A CTA label — e.g. "Get a free quote", "Learn more", "Open an account" (max 30 characters)
We typically go live within 3–5 business days of receiving assets and payment.
Creative guidelines
Your copy should be specific and utility-focused — written for someone making a real financial decision. Avoid superlatives ("best", "leading", "#1"). Our audience is financially literate and will notice. We'll push back on anything that feels like a banner ad.
Frequently asked questions
Why advertise here instead of Google display or LinkedIn?
Google display and LinkedIn reach broad audiences. CountryTaxCalc reaches people at a specific decision moment — comparing tax obligations before relocating, hiring internationally, or moving abroad. That specificity means lower volume but higher relevance. We offer fixed monthly placements with no bidding, no auction noise, and share full GA4 traffic data before you commit.
Is there a minimum contract term?
No. All packages are monthly with no minimum commitment. We invoice monthly and you can cancel with 7 days' notice before your next billing date.
Can I have exclusivity — no competitor brands on the same pages?
Yes. Category exclusivity (e.g. only one international transfer service in your chosen placement) is available on request. There is a 25% premium on the monthly rate for category exclusivity.
What does "site-wide" mean exactly?
Site-wide placement puts your brand in the partner section that appears across all ~1,500 pages of the site — calculators, comparisons, and guides. It covers the full 36,000+ monthly pageview figure and is the maximum reach option.
How is traffic verified?
We share a read-only Google Analytics report before any deal is finalised. All traffic figures on this page are from GA4 and reflect a rolling 30-day average as of May 2026. We update these figures quarterly.
Are there content restrictions?
Yes. We only work with brands that are genuinely relevant to our audience — financial services, expat services, relocation tools, HR/payroll platforms, and similar. We do not accept gambling, crypto speculation, or any brand that conflicts with our YMYL editorial standards.
How does payment work?
Payment is via bank transfer or Wise. All prices are in USD. We issue a simple invoice at the start of each monthly period. EUR and GBP equivalents available on request.
Get in touch
Tell us about your brand and which placement interests you. We'll reply within 1 business day with a read-only GA report, example placements, and next steps.
Prefer to email directly? daniel@countrytaxcalc.com
Page last updated: May 2026. Traffic figures reflect GA4 data, 30-day rolling average.